Synopsis
Alarmingly, the mortality rate of Micro, Small, and Medium enterprises stands at approximately 50%, signifying a pressing concern. The repercussions of failed businesses extend beyond mere financial losses to encompass profound disillusionment among those involved. Frequently, leaders lack the requisite understanding of management principles essential for business sustenance. This book underscores the significance of articulating the business objectives to the team members, empowering them to contribute with accountability and authority, nurturing the leaders and members through training and development, and fostering team motivation via appreciation, recognition, and rewards. The ultimate objective is to elevate the success rate of business ventures initiated. By offering established principles, methodologies, and illustrative case studies, the book aims to equip entrepreneurs with the necessary tools for enhancing their ventures’ viability. India has around 63 Million MSMEs. Even a marginal increase in the success rate of ventures can yield a substantial boost in entrepreneurial morale, save investment and boost the economy, employment and prosperity. Cultivating creative and innovative minds of team members is highly productive and satisfying to the members also.
About the Author
Shrikant N Pangarkar has postgraduate qualifications in Mechanical Engineering from IIT Mumbai and Business Management from IIM Ahmedabad. He has more than 37 years of experience in various functions and types of industries in India, and has about 14 years of consulting experience.
He has handled technical, operational, and commercial functions, leadership functions, and relationships with suppliers, customers, and collaborators. He has identified collaborators, completed technology transfer, developed markets and products, built the factory, successfully established the business in the new factory, and worked as Executive Director and CEO of a multinational company. He was responsible for Complete P & L responsibility and running the company and was instrumental in tying up 5 collaboration agreements.
